You have to make more noise than anybody else.
Emmeline Pankhurst, suffragette

Menswear advertising from the start of the COVID-19 lockdown

Quick ad idea for a travel company – visit Ho Ho Hollywood
Fame is an unequaled business advantage … There are many ways to achieve fame. Advertising is the only one you can buy your way into.
Bob Hoffman, author ‘advertising for skeptics’

Classic Wall Street Journal advert
Mimicry comes at the cost of memorability.
Richard Shotton
Brilliant summary by Ritson of how marketing campaigns succeed

