In 2025, Stella Artois created some limited edition beer cans for the Wimbledon tennis tournament – inspired by Wimbledon’s all white dress code…
This is marketing – we’re meant to put a smile on people’s faces
Yasmin O’Neal, Global Brand Director, beauty product company DECIEM
Simple but eye-catching online security stunt
HSBC, in partnership with CIFAS
Another eye-catching advert by Jeep
The riskiest thing you can do is be ignorable
Greg Hahn, creative agency founder
Cheeky advert for a USB storage drive product

Squeeze a lot of data into a small space
Classic Range Rover advertising: upward mobility

Good marketing advice on testing
“To actually get better at marketing: invest in your execution framework…
‘How quickly can you test a conjecture? How reliably can you measure the result? How honest are you willing to be when the result contradicts what you expected?’
Build that system. Run it. Iterate.”
Daniel Gilbert, CEO, Brainlabs
Now that’s how you demonstrate an air freshener!
Ambi Pur’s famous blindfolded cat commercial
Marketers need to bring a spark to their business
You can’t start a fire without a spark
Bruce Springsteen


