I was delighted to be invited to join B2B Marketing Magazine’s first ever podcast, to talk about the importance of creativity. For posterity, here’s the link… (I’m the middle speaker!)…
Whoa! Smart Cars’ swearing kids
Must-watch Ritson – back to the basics of marketing
Most people don’t know your brand exists… what that tells you is you need to set fire to shit. You’ve got to break eggs if you want to get anywhere.
Professor Mark Ritson
Quick advertising idea for a mountain bike brand
Powerful suicide-awareness advert
All communication is about what’s heard, not what’s said.
Dave Trott, creative legend
