Nothing else we can do as marketers even comes close to the impact of creativity on effectiveness
Peter Field, advertising expert
Tudder: Tinder, but for Cows
A wickedly fun B2B Marketing campaign by Octopus Group
You can lure people by arousing their curiosity, but the best way to keep them interested is to offer them something different.
Jurgen Wolff, scriptwriter
Classic Meow Mix advert
Classic NY Times ads
Bud Light Swear Jar commercial
A lesson in how to make your point
Pussyfooting isn’t memorable. Soundbites are.
Miss Sloane, from the movie ‘Miss Sloane’
The Squatty Potty, LOL
Creative thinking – seeing new approaches – is a super-power
A change of perspective is worth 80 IQ points.
Alan Kay, personal computing pioneer
