Introducing Liquid Death. (This unique approach made the brand one of the fastest growing in its category).
There’s never been a water brand or marketing campaign like this one!
Classic Yellow Pages advert
Not happy Jan! 🙂
How to position more expensive services?
I saw this photo doing the rounds on Twitter this week. It’s a lovely way of tackling people who want cheaper services 😊
Advertising works not by communicating, but by making someone feel something. Emotions are the key
Les Binet & Peter Field
A great, agile move by a personal grooming brand
Eos’ ‘bless your f#@%ing cooch!’ campaign
Pictures of babies always grab attention :-)
What is an insight?
…an observation framed in such a way that it changes understanding of the situation and suggests action
Jem Fawcus, CEO – Firefish
The riskiest thing we can do is just maintain the status quo.
Bob Iger, Chairman – Disney
This peanut butter advert made me smile
Jif, the return