Author: bmmarketer
Nice from Google – we searched for good in 2018
I loved Mini’s tone of voice when they launched their cabriolet
Classic Wall Street Journal advert
Stunning ad for a natural stain remover product
Hard-hitting domestic violence campaign
I really admire this hard-hitting Christmas campaign from domestic violence charity Refuge. I think the reversible poetry – which raises awareness of a spike in domestic violence during the holiday season – is really clever, really engaging and really poignant. Wow! … Hard-hitting domestic violence campaign
Does your brand sound desperate?
We’ve lost count of the number of companies run by ‘passionate, dedicated and committed teams’. Or ‘world-class leaders in their field’. Don’t over do it. Too much description makes you sound desperate or pushy…
Find your story and tell it simply. The facts are always more interesting than the flim-flam. We’re absolutely, utterly, passionate about that.
A Thousand Monkeys, writing agency
