If you want to improve any aspect of marketing you need to understand how consumers think.
Phil Graves, psychology and behaviour expert
Author: bmmarketer
Tongue-in-cheek advertising idea for a dog grooming parlour
Ha! Fun advert for a pet smell eliminator
John Lewis nail Christmas every single year. Love this.
I really like this ice cream brand advert
A brand is a promise of a certain kind of consistency and continuity over time
Virginia Postrel, news columnist
