‘Best practice’ is just a pleasanter way of saying ‘what all the other shitheads are doing.’
Bob Hoffman, advertising legend
Tag: marketing
Be outrageous if you want to stand out
If you want a name in fashion you’ll need millions of dollars in ads. And it’ll take years. But if you want to be recognized tomorrow, we need something outrageous.
Advertising legend George Lois’ advice to Tommy Hilfiger, when Hilfiger was a new fashion designer.
Same with marketing…
It’s unbelievable how much you don’t know about the game you’ve been playing all your life
Mickey Mantle, baseball legend
A very different sort of holiday company advert :-)
Everything’s better on the beach – Sally
Getting great marketing returns is hard
Nothing worth having comes easy
Theodore Roosevelt
Marketing Award Night Nerves – the poem
A little thing I recorded recently, in the build up to marketing award season 🙂
Elvis knows…
Do something worth remembering.
Elvis Presley
This is also true of brands, if we under-invest in them
Without sun and water, crops fail
Princess Margaret, in the Netflix series ‘The Crown’
Bite-Sized Marcomms 