These tips apply to so many forms of marketing communication, not just speeches…
Creativity is less about bringing order to the chaos and more about injecting a bit of chaos into the ordinary.
Lee Clow, legendary ad man
Stunning artwork and branding, from Magnum
‘Best practice’ is just a pleasanter way of saying ‘what all the other shitheads are doing.’
Bob Hoffman, advertising legend
Really nice marketing video from TikTok :-)
Marketing communications wisdom
If asking “what do we want this ad to say” comes before answering “what do we want the audience to do,” your chances of saying something irrelevant increase exponentially.
Lee Clow, advertising legend
Another classic Nike ad
A nice bit of nostalgia
40 years of Vodafone in the UK
It might just be me, but I think this advert is fun :-)
(Old Spice endless ambassador advert)
