If you don’t get noticed, you don’t have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks.
Leo Burnett, advertising legend
Tag: creativity
National Lottery’s Michelle
Classic watch advert
You don’t need to speak the language to get this
Simple ‘Babybel is 98% milk’ advert
Don’t advertise a mood. Invoke it. By giving someone advance warning of an emotion, you inoculate them from it.
Jay Heinrichs, paraphrased from his book ‘Thank you for arguing’
Unfail – this is ballsy
Powerful Alzheimer’s charity advert
Beautifully crafted BOSE ad
(From the height of COVID lockdown)
Bite-Sized Marcomms 