Automation scales activity. Creativity scales impact.
Caroline Clark, Managing Director at award-winning agency, Radish
Tag: creativity
I love this nut butter campaign
Eye-catching creative. Humour. Distinctive, consistent branding. Bold media choices. And I gather their sales are up. Tick, tick, tick, tick, tick. Total respect to their marketing team!
Check out their charming commercial!
https://youtu.be/35vkynYTDus?si=NVFwSYenIij-TQ02
Classic LL Cool J Gap commercial
Another eye-catching advert by Jeep
Marketers need to bring a spark to their business
You can’t start a fire without a spark
Bruce Springsteen
True economic growth is driven by innovation which is powered by creativity – the ability to imagine “what could be”
Sir John Hegarty, creative legend
Avoid routine marketing communications
The big, big problem with routine is that everything starts to look the same. So I constantly try to reinvent my approach
Christoph Niemann, world renowned illustrator
What a wonderful nudge – the immunisation bracelet
Bite-Sized Marcomms 