One of the bravest campaigns I’ve seen in a while – online security brand Kaspersky wanted to dramatise how exposed we feel without connectivity. Punchy stuff!
Tag: Advertising
Ballsy campaign!
People don’t want nails – they want to hang their picture on a wall
Giles Edwards, Managing Director – Gasp
Fun ad for a washing-up liquid brand
Getting your product known isn’t the answer. Getting it wanted is the answer.
Bill Bernbach, advertising legend
Loving Ikea’s new UK Xmas ad
Adidas’ beautiful campaign for the Beijing Olympics
I imagine that this ad campaign tapped heavily into national pride associated with the Beijing Olympic campaign. They show (powerfully in my opinion) a nation coming together to support its heroes. They look amazing too – I’m a fan!
More here… … Adidas’ beautiful campaign for the Beijing Olympics
If everyone thinks the same way, everyone will get stuck in the same place
Scott Page, Complexity Scientist
Bite-Sized Marcomms 