If you give a shit – really, really, really give a shit – those whom you communicate with will know it in a flash
Tom Peters, Business Author – In Search of Excellence
If you give a shit – really, really, really give a shit – those whom you communicate with will know it in a flash
Tom Peters, Business Author – In Search of Excellence
News is what people don’t want you to print. Everything else is just ads.
William Randolph Hearst, media magnate
The best way to enter the mind is to over-simplify the message.
Jack Trout, renowned brand strategist