People don’t want nails – they want to hang their picture on a wall
Giles Edwards, Managing Director – Gasp
Fun ad for a washing-up liquid brand
Getting your product known isn’t the answer. Getting it wanted is the answer.
Bill Bernbach, advertising legend
Loving Ikea’s new UK Xmas ad
Adidas’ beautiful campaign for the Beijing Olympics
I imagine that this ad campaign tapped heavily into national pride associated with the Beijing Olympic campaign. They show (powerfully in my opinion) a nation coming together to support its heroes. They look amazing too – I’m a fan!
More here… … Adidas’ beautiful campaign for the Beijing Olympics
If everyone thinks the same way, everyone will get stuck in the same place
Scott Page, Complexity Scientist
Classic Jeep ad
Salience
Noun. The quality of being particularly noticeable or important; prominence.
Bite-Sized Marcomms 