Instead of putting others in their place, put yourself in their place

Proverb

Marketing without design is lifeless, and design without marketing is mute

Von R. Glitschka, Creative Director

I never dreamed about success.

I worked for it.

Estee Lauder

Good marketing makes the company look smart

Great marketing makes the customer feel smart

Joe Chernov

Great design is a great idea told simply

Frank Bright & Abel, branding agency

Say what you want to say in words your mum could understand

Philip Almond, Director – Marketing and Audiences, BBC

Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.

Leo Burnett, advertising legend