Author: bmmarketer

You’re only going to be as good as the stuff you surround yourself with

Austin Kleon, writer and artist

Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals.

David Ogilvy

Successful persuasion depends on an audience’s being able to identify with the speaker

Sam Leith, rhetoric expert

You wouldn’t seek advice about condoms from the Pope

Guillermo del Toro, Film Director