“Great advertising acts as if no one cares what it has to say and then gives them a reason to. Most advertising assumes people already care and then provides reasons not to.”
Lee Clow, advertising legend
Author: bmmarketer
I love this advertising campaign by a DIY retail chain
B&Q’s ‘you don’t buy a life you build one’ campaign. Check it out…
… I love this advertising campaign by a DIY retail chain
Advertising concept for a weight loss brand
My advertising concept for Bic pens
There will always be serendipity involved in discovery
Jeff Bezos
One of my fave ever adverts
Honda – Keep Up
The core foundations of marketing
“Companies make money by selling something at a profit. And, making a sale relies on a few simple factors: … The core foundations of marketing
Bite-Sized Marcomms 