“Three factors influence people’s willingness to depend on someone else … … The three dimensions of trust in marketing
Author: bmmarketer
“As seen on TV” conveys something which “as seen on Facebook” does not
Rory Sutherland
Classic TV station advert: the Canal+ screenwriter
Provocative copywriting from Patagonia clothing
Advertising concept for a crash helmet brand
There may be a gap in the market, but is there a market in the gap?
Andrey Ivanov, Business Games podcast
Crazy, attention grabbing advert from a soft drinks brand
Wonderful advertising copywriting by Porsche
Fun advertising from Mercedes – the Grim Reaper
Creativity is a marketing superpower
“Nothing is more efficient than creative advertising. Creative advertising is more memorable, longer lasting, works with less media spending, and builds a fan community…faster.”
Stephan Vogel, Chief Creative Officer, Ogilvy & Mather Germany
Bite-Sized Marcomms 