Author: bmmarketer
Advertising idea for ‘Black Friday’
Advertise ‘spot cream’
From the fab book ‘Hey Whipple, Squeeze This’
It’s naughty, but I admire it – the trojan mailing
Advertise ‘the Police’
In our factory, we make lipstick. In our advertising, we sell hope
Peter Nivio Zarlenga, Businessman and Author
An election’s been called in the UK…
A general election has been called unexpectedly. I thought it might be a nice opportunity for a TV broadcaster to put out an advert about their coverage of the ballot. (Balotelli is a famous footballer in this part of the world).
There is only one boss. The customer. And he can fire everybody in the company, from the Chairman on down, simply by spending his money somewhere else.
Sam Walton, founder – Walmart
What all marketers can learn from Pokémon Go. (No, really)
[Warning: this blog post contains puerile references].
Last summer, when Pokémon Go was launched, I remember seeing a few marketing blog posts that proclaimed the pokémon craze presented holy-grail answers for all marketers … What all marketers can learn from Pokémon Go. (No, really)
Bite-Sized Marcomms 