Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.

Philip Kotler

A must-read for all marketers…

Very cool – I wish I’d thought of it

Advertising

Advertising

I saw Professor Mark Ritson tweeting about this. It was true 40 years ago, and it’s still true now. Amazing.

Advertising

I love this ad’s (and this brand’s) attitude. I wish I’d thought of this.

I look at every advertisement which has appeared for competing products during the past 20 years

David Ogilvy, advertising legend

Alright, call me sentimental, but I liked this commercial. Nice work Hyundai. I wish I’d thought of it 🙂