Nothing worth having comes easy
Theodore Roosevelt
Author: bmmarketer
Stunning Olympics ad by Omega
Classic Ray Charles Diet Pepsi advert
Out-entertain your rivals
You are competing with every piece of content ever made for every person’s attention. You need to be entertaining. Don’t outsmart. Out entertain.
Dolf van den Brink, President & CEO – Heineken USA
Taking risks is a core part of breakthrough marketing
If a man isn’t willing to take some risk for his opinions, either his opinions are no good or he’s no good
Ezra Pound, poet
Advertising is salesmanship in print
John E Kennedy, copywriter
Classic Volvo advert: stacked!
They used to know how to make a point back in the day…
Bite-Sized Marcomms 