The importance of market research

If you want to understand how a lion hunts don’t go to the zoo. Go to the jungle.

A.G.Lafley – CEO, Proctor & Gamble

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s