#B2B Adobe Creativity for All – shown during the 2020 Oscars
If people can’t understand it, it’s not working
“Information design is presenting information in a structured way to effectively communicate a particular subject with clarity and efficiency.
Don’t just tell when you can show … but, in successful visualisation, seeing must lead to understanding. And, as in any other medium, it much engage, inform and inspire us.”
Graham Roberts, Senior Graphics Editor, The New York Times
My rough advertising concept for a nail gun brand
Lovely copywriting on this old Persil ad :-)
Simple but powerful sunburn skin care ad
There are three responses to a piece of design – yes, no, and WOW! Wow is the one to aim for.
Milton Glaser, famed designer behind the I ❤ NY logo and Obama’s iconic campaign poster
Levi’s Circles
And here’s another ad idea for the Ford Mustang
Passion. Risk. Tenacity. Consistency. This is my professional history.
Giorgio Armani
