You need to make it clear quickly what is different and better about what you are offering.
Jurgen Wolff, script writer
This Euro lottery advert has all the feels
Frummel the kitten
Still brilliant, after all these years
Apple iPod silhouettes: 10,000 songs in your pocket…
Geek Squad advert :-)
Remind people our brands exist and are good. Build positive associations. Make people feel something.
Contagious
This air pollution campaign is amazing
You have to make more noise than anybody else.
Emmeline Pankhurst, suffragette
Menswear advertising from the start of the COVID-19 lockdown
Bite-Sized Marcomms 