


Advertise ‘Flour’

Advertise ‘England vs Iceland’
On 27 June 2016, England (population 53 million and home to the world’s most competitive and expensive football league) played Iceland (population 323,000 and home to both a part-time football league and lots of fish) at Euro 2016 … Advertise ‘England vs Iceland’

Standing on the shoulders of giants
I’ve been working in B2B marketing for a long time. In several industries and across lots of countries. Over the years I’ve learned lots of helpful marketing tricks the hard way. Such as words that are likely to provoke physical violence in a Board meeting, or how to

Advertise ‘Water’

Advertise ‘Silly String’
Given humour being the core value proposition of silly string, I had some fun with these ad ideas… … Advertise ‘Silly String’

Advertise ‘Pool’
I am terrible at pool, and terribly terrible at snooker. Trying to come up with an ad … Advertise ‘Pool’

Advertise ‘breakfast biscuits’

Change of perspective: ad idea for ‘Swimming Goggles’
