Paying homage to the Chips – 11 brilliantly creative adverts

The Chip Shop Awards – probably the world’s most raw celebration of pure advertising creativity – are coming up soon. (You can read why they’re called the Chip Shop Awards here). I’m proud to have won a few commendations in the past few years, but I’ve not (yet) picked up a coveted ‘chip’. I’ll keep trying, but in the meantime, here are just a few examples of the fun, provocative or inspirational ideas on show…

SENOKOT_FINAL2
Great ad for natural constipation remedy ‘Senokot’ by creative team Jack Patarou and Kelly Bugg

 

Chip_Shop_Awards_WD40
Ad idea for lubricant ‘WD40’ by agency C21
Loaf_CreativeSudocrem
Print ad idea for nappy-rash relief cream ‘Sudocrem’ by creatives Adam McGowan, Alan Houghton and Dave Mullen
specsaverv1s
Advertisement for opticians ‘Specsavers’ by creative team Sav Evangelou, Alex Rose and James Stedman
HotChiliStout_0.jpg
Hilarious advert for hot chili sauce ‘Hoy Fung’ by creative team Geoff Dodd, Rob Lewis and Tom Hargreaves
nom_7995_p1_88b43
A fun piece of copywriting for online train ticket provider ‘trainline’
Womens_Support_Group_0
A provocative ad for charity ‘Women’s Support Project’ by creative team Adam Woolley, Alex Allston, Sarah Arthur and Matthew Lamb
Nike-golf_1
A beautiful visual execution for Nike Golf by Ross Woods
Kamasutra_ChipShop_0
A fun ad for bookstore ‘Waterstones’ by Jon Sharp
Oral_B
A great ad for toothpaste brand ‘Oral B’ by the awesome Paul Bond
Dont-forget
A thought-provoking ad for ‘the Alzheimer’s Society’ by creative team Viv Griffiths, Ali Beesley, Vicky Kwan and Rich Kelly

That’s just a very small handful that caught my eye. There are literally hundreds more in the Chip Shop Awards archive. Enjoy >

 

 

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s