Another ad idea for a cyberbullying charity

For disclosure, this ad is based upon a similar ‘weapon’ idea that my team ran some years ago for a campaign at Getty Images, when I was Marketing Director there. (The campaign was featured in the magazine Creative Review, which the creative team and I were very proud of at the time). I just thought it might also be a nice idea for an anti-bullying charity – a cause I feel strongly about.

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