5 advertising concepts to raise awareness of pollution issues in cities

Air quality issues in London and other major cities, caused by exhaust fumes and other forms of pollution, are impacting health. @OneMinuteBriefs asked for advertising concepts to help bring attention to the problem. In the real world I’d have added some body copy and a strong call to action, but here are the very rough visual ideas I came up with…

advertising concept to raise awareness of pollution in cities - baby inhaling exhaust fumes
Baby inhaling smoke fumes

 

advertising concept to raise awareness of pollution in cities - cars in your lungs
Cars in your lungs

 

advertising concept to raise awareness of pollution in cities - respiratory illnesses
Respiratory illnesses
advertising concept to raise awareness of pollution in cities - London in your lungs
London in your lungs

 

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